Melton’s furry friends have flocked to PETstock for the store’s microchip blitz.
Pet owners were charged a flat $10 fee to microchip their cats, dogs and other small furry pets.
National project manager Christine Robertson said more than 80 per cent of cats had not been microchipped when they went missing.
“The average price of microchipping at a vet costs around $50-$75,” Ms Robertson said. “Unfortunately, too many older dogs that were puppies before the laws came into effect are not microchipped, and their owners don’t realise this until it’s too late.”
Only seven per cent of lost cats are reunited with their owners, with 30 per cent euthanased and the rest re-homed, Ms Robertson said.
