BIG W shoppers in Melton will once again be able to donate to the annual Giving Tree at Woodgrove Shopping Centre.
The spirit of the Giving Tree invites customers to share in the spirit of Christmas and support families doing it tough this year.
From now until Christmas Eve, customers can place an unwrapped gift under the Giving Tree.
BIG W has partnered with Good360 Australia to match all 177 stores with a local charity. This year the Giving Tree will support 106 organisations across Australia including women’s shelters, youth centres, homeless shelters and children in hospital.
In 2022, the Giving Tree initiative saw BIG W customers and staff collect and distribute over 10,000 gifts nationwide, with popular donations including toys, books, games, stationary and puzzles.
In addition to The Giving Tree Initiative, BIG W is once again also supporting five children’s hospitals around the country by selling $2 and $5 tokens to raise much needed funds for life saving and life changing programs.
The Victorian proceeds of the tokens will benefit the Murdoch Children’s Research Institute (MCRI).
Big W managing director Dan Hake said it has been a challenging year for many Aussie families and the Giving Tree is a way to support people in the community who need it most.
“Our goal is to help as many families as possible experience the joy and spirit of Christmas this year,“ he said.
“With many households finding it tough, we want our customers to know that even the smallest gift can still make a big difference.”